How to survive and thrive in a world of real-time communications ?

People are probably talking about your organisation online right now. The question is: is this as an opportunity, or a threat?

In this one-day conference we’ll explore the key questions for PR and Communications execs in the new world of social media: Do you have the real-time communications mindset? How can your organisation deal with negative buzz? Can you harness online support to create brand advocates? How do you manage the fire-hose of social media data? And when does PR engagement become marketing?

Topics we will cover include :

·         The Convergence of Social PR and Marketing

·         How to identify influencers & create brand advocates

·         Reputation management tools & techniques

·         Crisis management & prevention

·         ROI and PR: New measures of success

·         Real-time PR case studies

The conference will include presentations, panel discussions, Q&A sessions and "fireside chats" with some of the world’s leading social PR experts. There will also be an Exhibition Area showcasing some of the latest social PR tools and services. The ticket price includes lunch, refreshments and a handbook for the day, plus networking drinks at the end of the day.

The conference will be live-streamed online, so if you can’t make it along, just buy an online ticket and watch the proceedings from your office.

http://socialmediamarketing.co.uk/socialpr/